How We Designed myEventpromo: Turning Frustration Into Innovation

For more than a decade, Steven Tamba lived and breathed the event industry. As the Co-founder of Golden Media Entertainment, he helped bring concerts, nightlife experiences, and cultural events to life across the U.S. and beyond. He saw firsthand the magic of an event done right, the buzz of a sold-out concert, the energy on the dance floor, the unforgettable moments shared by a crowd. But behind the curtain, Steven also felt the weight of the challenges that organizers face every single day.

The Hidden Struggles of Event Organizers

Event planning is never easy. From booking venues to coordinating talent, securing permits, and keeping track of logistics, the to-do list is endless. But what frustrated Steven the most wasn’t just the grind of planning, it was the unnecessary barriers that made events harder than they had to be.

• High ticketing fees that cut into profit margins and made tickets more expensive for attendees.

• Limited promotion tools that left organizers spending extra money just to reach the audiences who cared about their events.

• Lack of collaboration between organizers and the communities who could help spread the word.

As Steven put it:

“It’s already hard to organize events, it should not be expensive to get people at the event.”

From Frustration to Vision

That single frustration became the spark for something bigger. Steven envisioned a platform that would flip the script on traditional event ticketing.

Instead of draining organizers with endless fees, why not create a cost-effective system where they could pass fees on to attendees or keep costs low altogether?

Instead of relying on luck for promotion, why not empower affiliate promoters, passionate individuals, influencers, and community voices to earn commission by selling tickets to events they already believe in? And instead of juggling tools across multiple platforms, why not build an all-in-one app where organizers could create events, sell tickets, manage check-ins, and track affiliate sales all from their phone?

The Birth of myEventpromo

With that vision, myEventpromo was born.

More than just a ticketing platform, myEventpromo is designed to be a partner for event organizers and promoters. It takes Steven’s years of industry knowledge and transforms them into solutions that address the real struggles he and countless others have faced.

• Low, transparent fees, no contracts, no surprises.

• Affiliate driven promotion, turning communities into sales partners.

• Powerful marketing tools, from email campaigns to one-click Facebook sharing.

• Mobile first design, giving organizers full control from the palm of their hand.

Building a Future for Events

What began as one organizer’s frustration has grown into a platform with a mission: to make event planning more accessible, more collaborative, and more rewarding.

Steven’s journey reminds us that innovation often comes from the pain points we experience ourselves. And with myEventpromo, the future of event ticketing isn’t just about selling tickets, it’s about building stronger communities around the events that matter.

Ready to see how myEventpromo can help you create, promote, and sell out your next event? Get started today and turn your vision into reality.

#myEventpromo #EventInnovation #LowFeeTicketing #EventMadeEasy #FutureOfEvents #EventSuccess #EventsSimplified